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Terms of Service — Guideful.ai

These Terms explain how you can use Guideful.ai, what we provide, and the obligations that apply to both your team and ours.

I. Definitions

Capitalized terms in these Terms of Service (ToS) shall have the following meaning:

  • User – an entity for which Guideful.ai provides the Service.
  • Consumer – a natural person who performs a legal transaction with Guideful.ai not directly related to its business or professional activity, or a natural person concluding an Agreement directly related to its business, when the content of this Agreement shows that it does not have a professional character for that person, resulting in particular from the subject of the economic activity performed by it.
  • Subscription Fee – the fee that the User is obliged to pay to Guideful.ai for the use of the Service.
  • Guideful.ai – Good Sheet Sp. z o.o. with registered headquarters in Wrocław, Krępicka 1/6, entered into the Register of Entrepreneurs of the National Court Register (KRS) under the number KRS 0000510335, registration files kept by the District Court Wrocław-Fabryczna in Wrocław, VI Commercial Division of the National Court Register, NIP: 6793100885, REGON: 123126326, e-mail address: hi [at] guideful [dot] ai.
  • Application – internet application available at www.guideful.ai.
  • Agreement – an agreement for the use of the Service concluded between Guideful.ai and the User, the ToS of which are an integral part.
  • Service – a service provided by Guideful.ai to the User by electronic means on the terms set out in the ToS, consisting in making the Application (Guideful.ai) available to the User via the Internet.

The User is obliged to comply with the ToS.

Information contained on the website of the Application or Guideful.ai does not constitute an offer but an invitation to conclude an Agreement within the meaning of Art. 71 of the Civil Code; art. 661 and 682 of the Civil Code do not apply.

II. Copyright

The copyrights of the Application belong to Guideful.ai. As a result of the conclusion of the Agreement, Guideful.ai does not transfer the copyrights of the Application to the User.

The Application is made available to the User in the SaaS formula (Software as a Service). The User is not entitled to reproduce the Application. The use of the Application does not require additional consent from Guideful.ai in the form of a separate license or transfer of proprietary copyrights. The User may use the Application and works contained in the Application only as part of the use of the Service.

III. Application Availability

Guideful.ai helps teams create in-product onboarding that gets new users to value fast. The Application lets you record a point-and-click walkthrough of your product and publish it as a step-by-step guide (continuous guide or topic checklists) with auto-generated, editable text and optional voiceover. Guides are displayed inside your app via a lightweight, asynchronous script that does not block page load.

The Application provides the User with access via any modern web browser.

Minimum technical requirements

  • A stable internet connection and a current version of a major browser (Chrome, Firefox, Safari, Edge) with JavaScript enabled.

The Application is under continuous development. Guideful.ai may change or improve features, add new tools, adapt to legal or technical standards, or fix issues to protect Users and data.

IV. Conclusion of the Agreement

The User must create an account to start using the Service. Creating an account requires an e-mail address and password. A confirmation of the Agreement and these ToS will be sent to the e-mail address provided.

Early Access (current phase)

During Early Access, the Service is free of charge and no subscription is required. Feature limits may apply. We may invite Users to paid plans later; using the free version now does not create any obligation to purchase. Sign-up does not require a payment card.

Trial and paid access (will apply once paid plans launch)

When paid plans launch, Guideful.ai may offer (i) a free trial for a limited time or (ii) a promotional trial for €1 for one month. Details will be shown at checkout on www.guideful.ai. Full access will be granted upon successful activation through Stripe.

If paid plans are active, Agreements may be concluded for monthly or annual periods. The Agreement will renew automatically for the same term unless cancelled before the end of the current period. Auto-renewal does not apply during Early Access.

Data after termination. Upon termination or expiry, personal data entered by the User will be removed from active systems within 30 days in line with the Privacy Policy. Immutable disaster-recovery backups may retain copies for up to 12 months and cannot be individually purged; they are overwritten on schedule. Anonymised data may be retained.

Any written or e-mail Agreement between the User and Guideful.ai prevails over conflicting ToS provisions.

V. Payment

Early Access

At present, the Service is free and no fees are charged.

When paid plans launch

  • Prices will be displayed on www.guideful.ai and charged in EUR (€) via Stripe.
  • Available terms: monthly and annual (auto-renewing unless cancelled before renewal).
  • Price lock: your initial subscription price will remain unchanged for 24 months from first purchase, provided the subscription remains continuously active without interruption. If the plan changes or lapses, the current list price may apply on re-activation.
  • In the event of non-payment (when paid plans are active), Guideful.ai may suspend access and, after notice, delete the account and associated data per the retention policy.
  • Electronic invoices will be issued and sent in PDF by billing [at] guideful [dot] ai. Paper invoices are not issued.

VI. Security and Data Protection

The User is responsible for safeguarding their login and password and must notify Guideful.ai of any unauthorized use without undue delay.

Guideful.ai is the controller of Users’ personal data. For end-user data entered by the User into the Application, the User is the controller and Guideful.ai acts as processor under Appendix 1 (Data Processing Agreement).

Details of personal data processing (including subprocessors, data locations, retention, and transfers) are set out in the Privacy Policy available at www.guideful.ai.

Guideful.ai will promptly inform the User of any legally binding request for disclosure of personal data by a public authority, unless such notification is prohibited by law.

Communications, Calls, and Recordings

We use Google Workspace (e-mail) to handle support and operational communications. Support or onboarding calls may be hosted on Google Meet; before recording, we clearly inform participants at the start of the call and obtain their express consent. Recordings are used only for internal quality or training purposes.

We may use Fireflies.ai to generate meeting transcripts and summaries (notes, action items, highlights). We request consent before enabling recording or transcription. Transcripts and summaries support service quality and onboarding. If you do not consent, inform us before or during the call and we will disable recording or analysis for that session.

Data Retention, Backups, and Deletion

  • Account lifetime. We retain your production data for the duration of your account.
  • Upon deletion/termination. When your account is deleted or the Agreement terminates, we delete or anonymise production data from active systems within 30 days, subject to legal retention duties.
  • Backups. Point-in-time backups are kept solely for disaster recovery and are retained for up to 12 months. Backups are immutable and cannot be selectively edited or purged. Your data may persist in backup media until those backups naturally age out and are overwritten. We do not restore backups except for recovery or security purposes.
  • Logs. Application and security logs may be retained for up to 24 months for security, debugging, and audit purposes.
  • Exports. You can request a data export at any time while the account is active and within 30 days after termination.
  • More details. Specific retention schedules and subprocessors are described in the Privacy Policy.

VII. Responsibility (Liability)

Applicability. Part A applies to free tiers (including Early Access). Part B applies once a paid plan is activated for the User. Consumer carve-outs and mandatory law carve-outs always apply.

A. Free tiers (including Early Access)

  1. As-is / as-available. The Service is provided “as is” and “as available”, without warranties, to the maximum extent permitted by law.
  2. Indirect losses. Guideful.ai is not liable for indirect, incidental, special, punitive or consequential losses, including lost profits/revenue, loss of data, loss of goodwill, business interruption or costs of substitute services.
  3. Liability cap (free = €0). To the maximum extent permitted by law, Guideful.ai’s total aggregate liability for or in connection with the free Service is €0.
  4. Mandatory carve-outs. Nothing in these ToS excludes or limits liability for wilful misconduct or for any liability that cannot be excluded or limited under mandatory law. For Consumers, limitations apply only to the extent permitted by consumer protection law and without prejudice to statutory rights.

B. Paid plans (auto-applies when a paid plan is activated)

  1. Indirect losses. Same as above.
  2. Liability cap (paid). Guideful.ai’s total aggregate liability in any 12-month period is limited to the fees actually paid by the User for the Service in that period (not less than €100). For free tiers, €0 applies under Part A.
  3. Third-party services, beta, availability. Guideful.ai is not responsible for outages or changes of third-party providers and for beta/experimental features. The Service may be temporarily unavailable for maintenance, updates, or causes beyond Guideful.ai’s reasonable control.
  4. Mandatory carve-outs / consumers. As above.

Note: If your jurisdiction or the User’s status (Consumer) prevents a €0 cap, the statutory minimum (e.g., €100) applies instead. This clause is intended for B2B use and may be restricted for Consumers.

VIII. Restrictions on the Use of the Application

It is forbidden to:

  • send and publish content prohibited by generally applicable law via the Application. Guideful.ai is not responsible for the content sent and published by Users in the Application;
  • use the Application for any illegal purposes or to promote illegal activities, including the provision of illegal content by either party;
  • impersonate other Users;
  • share an account in the Application with another person at the same time (i.e. violating the principle: one person – one account).

In the event of a breach of the provisions of the ToS by the User, Guideful.ai is entitled to suspend the provision of the Service upon prior notice to the User to refrain from the breach. The request will be sent to the User's address provided by the User in the Application. In the event of an ineffective expiry of the deadline, points V.3 and V.4. of the ToS shall apply accordingly.

IX. Complaints

Complaints related to the use of the Application should be sent to support [at] guideful [dot] ai.

A complaint must include justification and should be submitted without undue delay, no later than 14 days from the date of the event or the date the User became aware of it.

Guideful.ai examines the complaint within 14 days from receiving a complete complaint and informs the User of the outcome by e-mail.

X. Withdrawal from the Agreement by the Consumer

Consumers have the right to withdraw from a distance Agreement within thirty (30) days from the date of the Agreement, without giving reasons.

How to withdraw. The Consumer may submit a clear statement of withdrawal by e-mail only to support [at] guideful [dot] ai. No paper letter, form or additional documents are required.

Deadline. To meet the 30-day period it is sufficient to send the withdrawal e-mail before the period expires.

Refunds (30-day money-back guarantee). Upon withdrawal, Guideful.ai will refund 100% of the fees paid for the current billing period (i.e., the monthly fee for monthly plans or the prepaid annual fee for annual plans) without deductions. Refunds are made without undue delay and no later than 14 days from receipt of the withdrawal, using the same means of payment as used for the original transaction unless another method is expressly agreed with the Consumer, and no fees are charged for the refund. There are no refunds for fully elapsed prior billing periods.

Full performance (statutory note). Under consumer law, the statutory right of withdrawal may not apply after full performance of the Service within the 30-day period with the Consumer’s express consent and after being informed about the loss of the right of withdrawal. Notwithstanding the foregoing, Guideful.ai’s 30-day money-back guarantee described above applies as a contractual benefit and does not affect statutory rights.

XI. Changes to the ToS

Guideful.ai notifies about the introduction of changes to the ToS or another act specifying the rules of using the Application by Users by making the content of the new ToS or other act referred to above available on the Application's website.

Guideful.ai reserves the right to introduce changes to the ToS, binding for the User during the term of the Agreement. Amendments to the ToS may occur in particular in the event of technological or organizational changes in the operation of the Application or changes in the technical, organizational or legal conditions for the provision of the Service. Guideful.ai notifies the User about changes to the ToS by making the content of the new ToS available on the Application's website and by sending the amended ToS to the User's e-mail address provided by the User in the Application.

In the event of refusing to consent to the amendment of the ToS referred to in point XI.2 of the ToS within 7 days of receipt of the amended ToS, the User may demand to delete the User's account and thus terminate the Agreement without the right to request a return of the paid Subscription. The amendment to the ToS comes into force after 7 days from the publication of the new ToS on the Application website and sending the User the amended ToS, unless the User terminates the Agreement in the manner indicated in the previous sentence.

XII. Final Provisions

In matters not covered by the ToS, the provisions of generally applicable Polish law shall apply.

The ToS are available at www.guideful.ai/tos in a way that enables their recording, storage and playback on the User's device.

Disputes related to the Agreement shall be submitted to a common court having jurisdiction over the seat of Guideful.ai. Consumers can use the online dispute resolution platform provided by the European Commission at https://ec.europa.eu/consumers/odr. Guideful.ai is neither willing nor required to participate in a dispute resolution procedure before a consumer conciliation committee.

Appendix 1 – Data Processing Agreement

Definitions

  • Administrator – User within the meaning of the ToS.
  • Processor – Guideful.ai within the meaning of the ToS.
  • GDPR – Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of individuals with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC.
  • Agreement – an agreement for the provision of the Application service concluded between the Parties.
  • Entrustment Agreement – this agreement for entrusting the processing of Users' personal data.
  • Act – the Act of 10 May 2018 on the protection of personal data (i.e. Journal of Laws of 2018, item 1000).

Subject Matter, Scope, Purpose, Nature

Under Art. 28(3) GDPR, the Administrator entrusts the Processor with personal data for processing to perform the Agreement, in particular: recording, organizing, storing, using, disclosing as lawful, and deleting, in electronic form in IT systems.

Categories of data subjects may include the Administrator’s customers, contractors and suppliers. The scope of data is determined by the Administrator within the Application.

Processing Principles

The Processor shall process personal data only on documented instructions from the Administrator, comply with GDPR and applicable laws, and maintain appropriate technical and organizational measures to ensure a level of security appropriate to the risk (Art. 32 GDPR). The Processor shall ensure confidentiality and ensure persons authorized to process the data are bound by confidentiality.

Sub-processing

The Administrator authorizes sub-processing. The Processor may engage subprocessors listed in the Privacy Policy (e.g., hosting, infrastructure, e-mail delivery, analytics, payments, AI model providers). The Processor shall impose on any subprocessor data protection obligations no less protective than those in this DPA and remains fully liable for their performance.

The Administrator authorizes the following categories of subprocessors for communications and meeting analytics:

  • Google Workspace / Google Meet (Google LLC / Google Cloud EMEA) – e-mail delivery and storage; audio/video meetings with recordings enabled only after express participant consent.
  • Fireflies.ai – transcription and AI summaries of support or onboarding calls with express participant consent.

These subprocessors may process contact metadata, e-mail content, meeting metadata, audio/video, and transcripts or summaries. Where processing involves transfers outside the EEA, the Processor ensures a valid Chapter V GDPR mechanism (e.g., Standard Contractual Clauses) and appropriate supplementary measures.

International Data Transfers

Where processing involves a transfer outside the EEA, the Processor shall ensure a lawful transfer mechanism under Chapter V GDPR (e.g., Standard Contractual Clauses and supplementary measures). Where available, EEA/EU regions will be selected.

Assistance and Notifications

Taking into account the nature of processing, the Processor shall assist the Administrator in fulfilling obligations under Arts. 32–36 GDPR; notify the Administrator without undue delay and no later than 24 hours after becoming aware of a personal data breach; and promptly inform the Administrator if an instruction infringes GDPR.

Audits and Information

The Administrator (or its auditor) may audit the Processor’s compliance upon 10 days’ prior notice, during normal business hours, without undue disruption. The Processor shall reasonably cooperate and remedy substantiated deficiencies.

Termination and Deletion/Return

Upon termination of the Agreement, the Processor shall, at the Administrator’s choice, delete or return personal data from active systems within 30 days, unless longer retention is required by law. The Processor operates immutable disaster-recovery backups with a retention period of up to 12 months; due to their nature, backups cannot be selectively edited or purged, and data contained in backups will be erased automatically upon backup expiry. On request, the Processor will certify deletion from active systems and the scheduled expiry of backup copies. The Processor may retain anonymised data.

Final Provisions

If the Act is repealed in whole or part, references shall be read to the extent possible as references to GDPR provisions.

Last updated: September 29th, 2025